Mailchimp

Mailchimp (an Intuit company) is the household name of email marketing, used by millions of small businesses to send newsletters, build automations, and manage customer data in one marketing CRM. The platform spans drag-and-drop email design with a large template library, customer journeys with branching automation, segmentation and predictive analytics, plus landing pages, forms, SMS (in supported regions), and light social/ads tooling. Its integration catalog — Shopify, WooCommerce, Canva, and hundreds more — keeps it at the center of small-business stacks. AI features generate copy, subject lines, and design variants. Pricing starts free for very small lists and scales by contact count; costs rise noticeably as lists grow, which is the most common reason users eventually shop for alternatives — but for getting a business onto professional email marketing quickly, Mailchimp remains the default on-ramp.